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Social Media Mistakes which you will avoid from now on

It is time to check out some crucial social media mistakes which have been committed by known companies. There are some brilliant examples on the page of Ian, my tutor. As the thought of the response of Bodyfit to their outrageously hilarious Facebook comment by a man who was quite deceived when it came to […]

‘What 3 words’ shows exactly how flawed our digital mapping system has been and its solution is brilliant.

Days go by and more and more (Google maps) location based applications are being cannon-balled into the respective application stores backed up by economic, tech and customer centric arguments. Fine, but value creation being tremendously important, how can one be effective when the popular location based services are flawed?

A true sense of smell

Whether it’s baked onions, walking by the bakery and smelling fresh oven bread or just the old and over encountered feces, our sensory nerves in our nose have definitely proven to assist us in better decision making. Before we praise the following product, a term will be introduced: olfactory. Olfactory is anything that can be […]