Days go by and more and more (Google maps) location based applications are being cannon-balled into the respective application stores backed up by economic, tech and customer centric arguments. Fine, but value creation being tremendously important, how can one be effective when the popular location based services are flawed?Read More ‘What 3 words’ shows exactly how flawed our digital mapping system has been and its solution is brilliant.
Whether it’s baked onions, walking by the bakery and smelling fresh oven bread or just the old and over encountered feces, our sensory nerves in our nose have definitely proven to assist us in better decision making. Before we praise the following product, a term will be introduced: olfactory. Olfactory is anything that can be […]Read More A true sense of smell
We really like the word ‘innovation’. This might let us wonder what some of its widely used terms tell about the word. The main purpose of innovation is to make things, services or processes better in terms of performance, looks or other various measures. Let’s take a closer look and jump into the world of never-ending rivalry: Apple and Microsoft.Read More Here’s why Microsoft is slowly becoming cooler than Apple